(02) 8319 5850 christie@benelds.com.au

5 Ways to use Field Timers

Field timers are a great tool to use in automating our customer communication, however they are the most underutilised of all the timers Infusionsoft users have available to them. Field timers are a little more complex than the delay timer and date timer tools, due to...

The Tools That Power Our Remote Team

Jake Lunniss COO Working in a remote team can, at the same time, be almost no different to working in an office, and completely alien. And while it can be very similar to office work, and while we use the same tools as office-based companies, our reliance on them is...

The Real Reason that Email is the Death of Productivity

The key to time management, no matter what kind of business you run, really lies in the answer to one important question: are you reactive, or proactive? Being reactive means running your business based on what comes at you, rather than seeking out what to do next....

A Culture of Killing It: 5 Reasons Why Automation is the Key to Happy Employees

The single most important factor in the success of your small business is the happiness of your employees. It’s impossible to have happy customers if your staff exist in a perpetual cloud of negativity and frustration. Make no mistake: you need happy customers to...

Manual Workflow Overload: Automate Business Processes to get You Back in the Drivers Seat

Do you ever find yourself overwhelmed with the emails and phone calls. Do you lose track of projects, appointments and deadlines? Is it difficult to analyse business information to make sure you are making the right call? Do you want to update your systems or change...

Your Workflow is Broken

In our eBook “Your Workflow is Broken”, we look at some of the systemic problems that plague almost every small business. We’ll bet good money that almost every section will apply directly to you.

The Blog

5 Ways to use Field Timers

Field timers are a great tool to use in automating our customer communication, however they are the most underutilised of all the timers Infusionsoft users have available to them. Field timers are a little more complex than the delay timer and date timer tools, due to...

The Tools That Power Our Remote Team

Jake Lunniss COO Working in a remote team can, at the same time, be almost no different to working in an office, and completely alien. And while it can be very similar to office work, and while we use the same tools as office-based companies, our reliance on them is...

The Real Reason that Email is the Death of Productivity

The key to time management, no matter what kind of business you run, really lies in the answer to one important question: are you reactive, or proactive? Being reactive means running your business based on what comes at you, rather than seeking out what to do next....

7 Tips For Automating Small Business

Business automation has become a hot trend in the future of small business growth. Automation is extremely powerful in streamlining the growth of small business through reduced overheads and increased customer satisfaction. It is evident that this will not be a...

Fortnightly Q&A – Notes or Tasks

We are often asked about the Notes and Tasks tools within Infusionsoft. Its common to hear that people are unsure when is the right time to use them and how to best use them to get the most from them. Not to mention we hear a lot that people aren’t using them at all....

Fortnightly (ahem…) Q&A: How to Cancel A Broadcast

Some things are simple, but you just don’t know how to do it. This month we are looking at how to cancel a broadcast, which turns out to be fairly easy once you know where to look. Shortcut: Add this after ###.infusionsoft.com in your browser bar:...

The Beauty That Is Workato

Workato is brilliant. Let’s get that out of the way now, because this post is going to be pretty gushing. I really, really love Workato. Here’s why.

R.I.P Mailbox

Today, the earth stood still. Dropbox announced the death of Mailbox, one of the best email productivity tools around. If you haven’t heard of Mailbox you likely won’t care. But hey, keep reading anyway, because all is not lost.

WordPress Infusionsoft Bug Fix

Have you noticed that when you embed an Infusionsoft Form on wordpress, and it includes a text area field, that a line of html code is, annoyingly, inserted into the text area field? Here's how you fix it: Go to the form's code, and find the opening tag for the text...

How to send a simple SMS from Infusionsoft

A question that constantly pops up in both the Sydney User Group and the Infusionsoft Users Australia facebook group is, "How can I send SMS notifications from Infusionsoft?" About a year ago I wrote a simple guide to sending SMS from Infusionsoft for the Sydney User...

Conditional Menu Items in iMember360

In case you haven't already encountered iMember360, it's a membership plugin for wordpress that allows you to totally integrate Infusionsoft with wordpress and turn your website into a cauldron of goddam awesomeness. It's seriously powerful, and it would take a...

Traditional vs. Modern Business

People often ask us the kind of businesses Benelds works with. I think they’re expecting an industry: ‘Financial Advisors’, or ‘Strata Management’; ’Ski lodges' or ‘Bike Shops’. In the businesses we work with I always see a sliding scale from Traditional to Modern...

Do Not Reply

It's not exactly a new concept that personalising your communications is beneficial to your bottom line - yet some companies (companies that really, really should know better) insist on using the worst possible "from" address in their marketing. do-not-reply@ Why are...

How to Build The Perfect Re-Sale Machine

All the numbers say that we should be maximising our customer value instead of chasing new customers. But that’s not sexy or fun - after all, it’s the thrill of the chase right? Well, apparently new customers cost somewhere between 4-8 times more than...

How to Design the Perfect Email: Part Deux

Once you've gotten your message nailed (or good enough for "version #1", at least), it's time to think about how you're presenting it. In the case of email, the first thing you look at should at is typography, specifically typographic hierarchy. A wise man once said...

How to Design the Perfect Email

When people talk about "design" for emails they usually talk about heavily styled newsletters with images, banners, icons, and basically, the type of emails templates that you can buy for a few dollars. This type of email is consistently outperformed by "plain text"...

Savvy Scheduling

Unless you're selling widgets online, you're probably setting appointments with your customers somewhere along the line. The simplest way to use a scheduling app is to create an appointment link with a tool like AppointmentCore, and then have that link on hand when...

15 Ways to Increase Email Deliverability (Yes! A list Post!)

We've all had the fantasy. We spend 5, possibly 6 minutes, crafting some persuasive email copy, and hit the broadcast button.  Mere moments later, we're bombarded with purchase actions as our Paypal/Stripe/eWay account is climbing so fast it reads like the US National...